European Cricket Network (ECN) and Parimatch are now set to embark on a journey together, with Parimatch to reach a global audience while supporting the ECN’s dedication to growing cricket in Europe.

Parimatch joins the European Cricket Network as Official Betting Partner

The European Cricket Network (ECN) is thrilled to announce a partnership with Parimatch, establishing Parimatch as the Official Betting Partner of the ECN. This collaboration is set to kick-off in spectacular fashion, with the inaugural Women’s European Cricket Championship on December 17, 2023, marking a historic milestone for women's cricket in Europe.

This partnership is set to extend over the next three years, encompassing all ECN men’s and women’s events. The collaboration between ECN and Parimatch is expected to play a pivotal role in fostering the growth of cricket in Europe and achieving the ECN's vision of making cricket the premier summer bat and ball team sport in the region for generations to come.

Daniel Weston, Founder of the European Cricket Network, expressed his enthusiasm for this significant collaboration, stating, "We are pleased and excited to embark on this journey with Parimatch. Their professionalism and unwavering support in helping grow European cricket is greatly appreciated. Having them on board to support the first-ever Women’s Euros of cricket is a special moment that will undoubtedly elevate the sport to new heights."

Oksana Chernysh, Sponsorship & Partnership Head at Parimatch, echoed similar sentiments, saying, "We are thrilled to partner with the European Cricket Network and reach hundreds of millions of cricket fans worldwide through the ECN platform. Our collaboration signifies not only a commitment to the sport but also a shared vision for the growth and development of cricket in Europe. We look forward to a successful and enduring partnership."

The ECN and Parimatch are united in their commitment to promoting cricket at both the grassroots and professional levels. This partnership is designed to combine Parimatch’s dedication to advancing the sport and ECN providing a huge global reach. 

As the Official Betting Partner, Parimatch will play a vital role in supporting the ECN's mission, by enhancing the overall cricket experience for fans and also contributing significantly to the development and popularization of the sport across the continent.


About Parimatch:

Parimatch is the #1 global gaming platform, that provides a complete suite of sports and casino online betting services to its customers. Since 1994, Parimatch has grown to be enjoyed by 3,000,000 active users worldwide. It is trusted by the world's top athletes and celebrities: famous Indian actresses Kajal Aggarwal and Trinidadian cricket star Nicholas Pooran are among their brand ambassadors. Parimatch is a partner of such cricket teams as Mumbai Indians Cape Town and Jamaica Tallawahs, an exclusive global partner of a football team Chelsea F.C. Also, Parimatch proudly holds the title sponsorship of the renowned Brazilian club Botafogo RJ and acts as a sponsor for the Campeonato Paulista de Futebol Feminino and Stock Car Pro Series. Since 2019, Parimatch is one of the leading betting brands in Africa, Asia, Europe, and Latin America.